What is a Landing Page and why should you have one? A Landing Page is a standalone web page, created specifically for a marketing or advertising campaign. It’s where a visitor “lands” after they click on a link in an email, or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter, or similar places on the web.
Unlike web pages, which typically have many goals and encourage exploration, landing pages are designed with a single focus or goal, known as a CALL TO ACTION.
Not all promos are for all people. If you need to communicate to various types of customers, then the simplest way is with separate landing pages. For example, you might create pages for people who’ve signed up for your free trial versus those on your top-tier plan. You’ll adjust copy, design, and the offer itself to match.
Having fewer links on your landing page increases conversions, as there are fewer tantalizing clickables that’ll carry visitors away from the call to action. That’s why expert marketers always use a dedicated landing page as the destination of their traffic.
- Landing pages are the perfect tool for you to use for your Facebook campaigns, as they are pixelated. Please read more here:
- Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. link -
If you’re just starting out, or you have a simple offer, or you’re testing a new idea, a landing page can be an inexpensive starting point.SEOAlthough, our Landing pages are:
- Mobile responsive
- Search engine optimized
- Google adwords optimized
They will work ONLY with a Referrizer URL. This means your Landing page will be hosted like this: https://www.referrizer.com/local/name-of-your-business If you'd like us to optimize your official website, WE CAN DO THAT. Please choose our Agency Services!